Business Development Director

General Description

Business Development Manager – Loyalty & Partnerships Agency – London/Hybrid

Are you a Business Development Manager looking for an exciting new opportunity?

DNA Recruit are working with an established London-based Loyalty and Rewards Agency to find them a commercially driven Business Development Manager to help businesses – from insurers to sports organisations – grow their member base, boost retention, and unlock new revenue streams.

This independent agency designs loyalty programmes that go far beyond points and perks. Their innovative solutions deliver genuine value to members while driving measurable impact for brands. With expertise across subscription marketing, lifestyle rewards, partnerships, and world-class technology, they create experiences that elevate everyday life for millions of members.

About the Role

As Business Development Manager, you’ll play a key role in expanding the agency’s client base across the UK and beyond. You’ll be responsible for identifying, engaging, and converting new opportunities while nurturing strong client relationships to ensure continued growth and success.

Key Responsibilities

• Identify and pursue new business opportunities through networking, referrals, and strategic outreach.
• Present tailored loyalty and reward solutions that help clients attract, retain, and engage members.
• Negotiate and close deals that create long-term value for clients and their members.
• Build and maintain strong, lasting relationships with senior stakeholders.
• Analyse market trends and customer insights to uncover new commercial opportunities.
• Consistently meet or exceed sales targets, contributing to the agency’s wider growth strategy.

Skills and Experience Required

• Proven track record in B2B sales, ideally with 5 years’ experience and annual revenue achievements of £2.5M .
• Strong communication and negotiation skills, with the ability to influence senior decision-makers.
• Experience working with or selling into insurance providers, sports clubs, or member-based organisations is highly desirable.
• Proactive and adaptable, with a passion for customer acquisition, retention, and loyalty marketing.
• Confident using Microsoft Office; familiarity with D365 is a bonus.
• Background in loyalty, financial services, or sports marketing would be an advantage.

Salary: Up to £100k

Location: London / Hybrid (1 day in the office a week)

Job Reference: AW 43418

All applications are viewed and evaluated according to the role requirements. At DNA we aim to contact shortlisted candidates within 2 weeks. As we often receive a high volume of applications, we are unable to reply to everyone. If you have not heard back from us within 2 weeks, please consider your application unsuccessful – best regards the DNA team.

DNA is committed to promoting a diverse and inclusive community and welcomes applications from candidates of all backgrounds.

Benefits

• We offer up to £250 in vouchers for any referrals who pass their probationary period, so if you know anyone who might be interested please forward the link to the job advert to them.
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