Business Development Manager - FMCG

General Description

This is an amazing opportunity to join one of the top 100 fastest growing and multi award winning food manufacturing companies in the UK.

Want to make an application Make sure your CV is up to date, then read the following job specs carefully before applying.
Due to significant growth, Lancashire Farm Dairies are seeking an enthusiastic, confident, and tenacious Business Development Manager to join our rapidly expanding FMCG brand. In this role, you will be responsible for developing and implementing the commercial growth strategy for a portfolio of major retail accounts. Your key tasks will include expanding distribution, increasing SKU count per customer, securing sales-driving agreements, and ensuring the execution of all customer agreement s
The Ideal candidate will have time served experience in a commercially driven role within an FMCG, chilled food environment with experience dealing with major retail

e

r.
As Business Development Manager, you should excel at building strong business relationships and possess effective communication and influencing skills. You will take a highly commercial approach to product costing, account planning, margin management, and terms negotiation. Additionally, you should be skilled in data analysis, report creation, and presenting ideas and solutions in a creative and engaging ma

nnr.
Key Responsibilities and Accountab

i

lites:
Act as the primary point of contact for agreed accounts, building and maintaining strong, strategic relationships with Category

Diretors
Proactively identify and convert new business opportunities within existing and new accounts to deliver against agreed new business and gro

w

th tagets.
Maximise profitable sales by achieving and exceeding budgeted revenue and marg

i

n objetives.
Develop and expand relationships with new clients across the UK and Europe, driving sustainable growth and long-ter

m

profitbility.
Build a strong pipeline of new leads, prospects, and market opportunities, ensuring the consistent development of pr

o

fitable usiness.
Strengthen and grow customer relationships, ensuring retention, satisfaction, and incremental bus

i

ness oppotunities.
Identify and secure additional growth within existing accounts through cross-selling, upselling,

and range xtensions.
Lead pricing and promotional strategies with customers to achieve agreed budgets and delive

r

commercialobjectives.
Continuously review and optimise customer visit cycles to maximise efficiency and support ac

q

uisition of ew accounts.
Conduct regular competitor analysis and benchmarking to identify market trend

s

, risks, and pportunities.
Drive category and range growth by actively leading the introduction of new lin

e

s and businessopportunities.
Support and execute retailer strategies and joint business plans, ensuring alignment with business objectives, profitabil

i

ty, and promotinal activities.
Leverage and manage stakeholder relationships across multiple retailer functions to influenc

e

and deliver t

hebusiness agenda
Qualifications
Proven experience in business development or sales roles,

p

referably within related industry.
Excellent communication skills with the ability to engage effec

tively with stakehoders at all levels.
Demonstrated ability to think strategically while executi

n

g tactically in a fat-paced environment.
Strong analytical skills

w

ith a foc

us on data-diven decison-maki

ng

.
Benefits:
Compet

iive Salary an

d Holidays
Holiday Buy Bck Scheme
Life

In

surance
Membership to Gocery Aid Support Services
Join us as we strive for excellence in our field! If you are passionate about driving business success through innovative strategiesand

relationship-building, we ould love to hear

f

rom you.
Closing date forapplications 20 January 2026
Lancashire Farm is an equal opportunities employer. We value diversity and are committed to creating an inclusive workplace where everyone is treated fairly. xwzovoh We welcome applications from all backgrounds. If you need any reasonable adjus

tments during the recruitmen